Branding • Collateral • Editorial • Naming


Alternative Energy • Investment


Hylect is a company that provides an alternative and reliable energy source. Genaro Design created the name, brandmark, and all the marketing materials to present this technology to possible investors.


A spark and liquid, both elements related to the science behind this technology, are the graphic elements that compose the brandmark.

Hylect brochure spread
HYdrogen + eLECTricity
Hylect fuel station
Hylect bus stop ad

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