Petrolera de Amatitlán
Corporate Identity • Corporate Guidelines
Petrolera de Amatitlán performs oil and gas exploration and extraction. Genaro Design was tasked to develop their Corporate Identity and Brand Guidelines.
The brandmark for Petrolera de Amatitlán is a graphic abstraction of an oil drop in combination with a continuous pipeline. Petrolera de Amatitlán was a rebranding and corporate guidelines project. Furthermore, these guidelines share the same format used for the rest of the companies owned by Grupo Industrial Monclova.