Siempre México

Collateral • Corporate Identity

Industry

Music • Performance • Events

Accolades

Art Directors Club of Houston 2010 • Silver • Poster

Objectives

Siempre Mexico is an organization created to continuously promote Mexican culture in the United States through music and diverse cultural events. Genaro Design was tasked to develop their Corporate Identity and Marketing Materials.

Approach

To convey this ongoing—siempre—promotion of Mexican culture, the brandmark forms the infinity symbol using the national colors of the Mexican flag and a charro tie.

Siempre México event
Siempre México staff badge
Siempre México awards
Siempre México poster

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