Tensoshade
OBJECTIVE
The objective of this project was to revamp the existing Tensoshade™ brand, a fabric architecture company with a national presence specializing in designing and constructing tensile structures.
APPROACH
Because of the diverse tensile solutions Tensoshade™had to offer, a modular brand featuring nine brandmark variations inspired by tensile structures’ structural and visual flexibility. The brand colors were updated, and a new corporate typeface was adopted. Additionally, icons were created to describe and promote the different products offered.
Website
PROJECT TYPE
Branding
Web Design
Collateral
INDUSTRY
Architecture
Manufacture
ACCOLADES
Graphis Design 2020
Logo • Honorable Mention
I have had the pleasure of working with Genaro Design and I cannot say but compliments of professionalism and good work. The rebranding they did for our company is not only amazing but has received an honorable mention at the Graphis Design Annual 2020 competition. I recommend Genaro if you want to take your company branding to the next level.
Irving Allende • Tensoshade ceo