Transforming communication into memorable brand experiences.

This is what I believe Communication Design is all about.

  • Provide strategic design solutions, love big ideas, and been able to produce and implement conceptual solutions
  • Understand brand experience—the interaction a person has with the brand—and the touchpoints that influence it
  • Because brand experience is directly impacted by the customers’ interactions with the brand touchpoints, design consistency is paramount in building a successful and recognizable brand
  • Design a strategy to create a cohesive and memorable brand; equally important, be passionate about the process of searching and finding the ideal solution
  • The computer is just a tool, not an idea generator; pencil to paper is where to begin

Design drives innovation; innovation powers brand; brand builds loyalty; and loyalty sustains profits.
If you want long-term profits, start with design.

Marty Neumeier

Author and Brand Consultant

Learn about the 50/50 methodology that we use to develop memorable identities.

50/50 logo

Graphic Design is communication. Hence, a strategic approach to every project delivers consistent, effective, and successful solutions.


A constant communication with clients and the creative team, helps understand the project goals and the business communication needs.


A consistent methodology allows to learn as much as possible about the business, their customers, and their competition.


Finally, propose a strategic design solution that best serves the current business communication needs, but always keeping in mind the long-term goals of the business, so their investment is always allocated intelligently.

Unique solutions for unique challenges.

Design Capabilities
  • Advertising
  • Annual Reports
  • Banners and Displays
  • Business Cards
  • Catalogs
  • Corporate Brochures
  • Direct Mail
  • Environments (interiors)
  • Emails
  • Ephemera
  • Event Identity
  • Iconography
  • Labels
  • Logo / Logotype / Brandmarks
  • Letterhead
  • Naming
  • Newsletters
  • Point of Purchase
  • Packaging
  • Presentations
  • Publications
  • Public Relations
  • Rackcards
  • Restaurant Menus
  • Sales Promotion
  • Self-Promotionals
  • Signage Systems
  • Social Networks
  • Trade Shows
  • Vehicles
  • Corporate Videos
  • Uniforms
  • Websites
Past and Present Clients
  • Actium BioSystems
  • Asociación de Empresarios Mexicanos
  • Aereos
  • Aervit
  • Afina
  • Alloy Merchant Finance
  • Art Legacy
  • Aspireon, The Bank of San Antonio
  • Atlas Aerospace
  • Axionamex
  • Barcel
  • Candysense
  • Classical Music Institute
  • Commsa
  • Crosswell Advisors
  • The DoSeum
  • Editora de Gobierno del Estado de Veracruz
  • Fundación Aquí Nadie se Rinde
  • Greensmart Decor
  • GIMSA—Grupo Industrial Monclova, S.A.
  • GPA Energy
  • Grupo Bimbo
  • Grupo Parlamentario del PAN
  • Hellmann’s USA
  • KFernandez & Associates
  • Lili Alessandra
  • Marioli Mexican Cuisine
  • MAS Consulting Group
  • the McNay Art Museum
  • Sanofi-Aventis
  • Secretaría de Turismo del Estado de Guanajuato, Mexico
  • Petrolera de Amatitlán
  • Rebasa
  • Siempre México
  • Tacoart
  • Tensoshade
  • Texas Diaper Bank
  • TXU Energy, Dallas
  • Unilever Best Foods USA
  • Vantage Bank Texas

Every solution is different.

What makes an identity memorable?

Find out how to make your business identity easier to remember.

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